
Finally, after working very hard, I am proud to present my art for the @factory54 Pop-up store window display and branding. This has been a great experience especially since I had such a short deadline. I feel that I learned so much during the process. It has always been one of my dreams to have my illustrations displayed in billboard size in the heart of Tel Aviv.
At the entrance of the pop up store of Factory 54 at the Tel Aviv Gindi shopping mall, you are met with a sophisticated Parisian vibe from the beautiful illustrations on display making you a part of the fantasy of being in France. You become part of this world where a bicycle is nonchalantly parked under a streetlight on the backdrop of a shopping window. As you continue, you come face to face with a young couple taking a breather to have an aromatic cup of coffee as the city life goes by. You can also see elegantly dressed shoppers walking on the sidewalk next to the classy window display setting the mood for the Parisian vibe.
Window shop illustration by Talia Zoref
Window display illustration by Talia Zoref
1:24:00 AM
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What do Alberto Morillas and the Daisy Love perfume have in common?
If you have never heard of Alberto Morillas, he is the famous perfumer behind some of our most beloved and favorite fragrances. One such fragrance is the Marc Jacobs perfume, Daisy Love. You will enjoy a delicate, wonderful blend of the fruity aroma of the Cloudberry together with the floral fragrance of the unique Daisy Tree found only in the Galapagos Islands, Santa Cruz Santiago and Floreana. Added to this lovely blend is a woody-musk base allowing you to fully experience the joy of nature as if you were walking deep in the forest filled with sweet smelling trees, berries and spring blossoms.
Feeling the fragrant floral scent of nature with Daisy Love perfume by Marc Jacobs.
Marc Jacobs perfume, Daisy Love –The fragrance that will always remind me of my dear beloved Grandmother, Daisy who recently passed away
Sketching Daisy Love: The New Fragrance by Marc Jacobs
6:42:00 AM
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There is nothing more exciting than making people smile when I give them their illustrations... and is even more exciting when the ones who smile are Bella and Gigi Hadid in a beautiful loving sister moment at the Missoni Backstage! These moments are the ones that make me want to go on and continue creating my live backstage art. This time at the Missoni show I had many fun and beautiful moments full of Art and Joy. Check them out:
The Blogger Cristina at the Missoni Backstage
TV Host Asena Sarribatur
Model Teddy Quinlivan
A Selfie with Giacomo Missoni, Tissi and their sketch
Giacomo Missoni, Tissi and their sketch
11:45:00 AM
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I had the pleasure to collaborate with Fendi for their new social media page F is for Fendi and come to illustrate the guests at their fashion show this spring. I was pleased to see the amazing collection of the Italian fashion house come to life on the runway and it inspired me so much. Here are a few of my favorite moments in the show:
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Sketching the twins Lisa and Lena

Sketching Edward Eninful, Editor and cheif of British Vogue
Sketching Anna Dello Russo, Editor at Large of Vogue Japan.
The looks
Handing a sketch to the blogger Caro Deor
Edward Enninful with his sketch
Met a new friend backstage at Fendi
11:19:00 AM
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I always considered Paris like a home since it is one of my favorite cities in the world. Despite that, I never thought I would have such a warm and welcoming experience in an apartment hotel. Casao is such a place and there, you will find a perfect balance between a home and a hotel in Paris.
During Fashion Week in Paris, I had the opportunity to stay at the Casao Apartment Hotel. It was comfortable and well located. Also, I found that the staff to be helpful and hospitable.
By Talia Zoref
The Hotel:
Casao is a boutique apartment hotel with a personal touch. Before your arrival, the Casao team makes sure to provide you with the necessary details to access your room. When you enter the hotel, you can enjoy a lobby lounge and dining area to sit and relax as well as a kitchen to prepare food. In the morning, you can eat breakfast which is included in your stay and throughout the day, you are also treated to coffee, cookies and water. When you sit in the lobby, you are also able to choose music to listen to, drink a tea and just feel at home.
10:05:00 AM
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I was so inspired by the recent seasons of Valentino that I illustrated a few illustrations of the Spring Summer 18 and the Couture Collections. Check them out:

Valentino Couture 2018. Art by Talia Zoref

Valentino Couture 2018
Gigi Hadid for Valentino Spring Summer 2018
Ratner for Spring Valentino Summer 2018
Alexander Belova for Valentino Spring Summer 2018
5:21:00 PM
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